Scott Spendolini's Blog

Notice: June 2nd is the last day that you'll save $200 on the ODTUG Kaleidoscope 2009 registration. With over 50 APEX presentations and 2 full APEX tracks this year, there has never been a single conference that has encompassed so much APEX content! And since ODTUG is a fraction of the size of other conferences, you always get the opportunity to meet with the presenters later on to ask follow up questions or just to comment on their presentations. This is probably one of the largest benefits that ODTUG offers over other conferences, in my opinion. So if you're already signed up, I'll see you there. If you're still considering, make sure to book your trip before June 2nd to save an additional $200!

Lots of good insight in this short article: http://bokardo.com/archives/everyday-app/ It's interesting that across the world, the number of sites that we use on a daily basis is relatively small and consistent. I can attest to this, as I fit pretty much in the 7-8 range. Quite often when designing a site for use on the public Internet, we obsess over all of the little details that take up the majority of the development cycle. This evidence suggests that we should do otherwise. Think about the relationships we have with brick & mortar stores - we probably also have just a few that we frequent on a regular basis - grocery store, gas station, dry cleaners, bank, etc. All of these stores are designed with efficiency in mind. They want you - the customer - to get in, get what you need, and then get out as quickly as possible: grocery stores now have self checkouts; banks have drive-throughs and ATMs; gas stations let you pay at the pump, and so on. Stores that we only visit on